It happened again. I overheard a seasoned communications professional say, "she's young, so she gets all that social media stuff." Seriously? I feel like a broken record - just because we have new communications tools (digital media, new media, social media...) doesn't mean that basic communications strategy has changed. And it's about much more than … Continue reading Frustration Overturned
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The Autonomy of the Communications Strategy
“The idea that men are created free and equal is both true and misleading: men are created different; they lose their social freedom and their individual autonomy in seeking to become like each other.” - David Riesman (Photo credit here) Ah, the elusive communications strategy. Frequently also called a PR plan, a social media … Continue reading The Autonomy of the Communications Strategy
